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Fashion sites need great visuals. Large images slow your site. This kills your sales.
Optimize your images:
- Use WebP or AVIF formats.
- Use lazy loading.
- Keep hero images under 100KB.
- Keep thumbnails under 50KB.
Improve your SEO:
- Add Product schema.
- Add FAQ schema for sizes and care.
- Use Breadcrumb lists for categories.
- This helps your search rank.
Manage your product variants:
- Avoid separate pages for every color or size.
- Use tabs or query parameters.
- Sync inventory in real time.
- Show size charts without reloading the page.
Track these metrics:
- LCP under 2.5 seconds.
- CLS under 0.1.
- INP under 200 milliseconds.
Design for mobile users:
- Use large buttons for selectors.
- Add swipeable galleries.
- Offer guest checkout.
- Use portrait photos.
Focus on image speed, structured data, and mobile design. Your conversion rate will grow.