𝗚𝗘𝗢 𝗶𝗻 𝟮𝟬𝟮𝟲: 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗲 𝗳𝗼𝗿 𝗔𝗜 𝗦𝗲𝗮𝗿𝗰𝗵

𝗚𝗘𝗢 𝗶𝗻 𝟮𝟬𝟮𝟲: 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗲 𝗳𝗼𝗿 𝗔𝗜 𝗦𝗲𝗮𝗿𝗰𝗵

Search is changing.

You used to get 10 blue links. Now AI agents give one answer.

Clicks to websites dropped from 65% to 40%.

The shift has a name. GEO. Generative Engine Optimization.

Your goal is to be a cited source in AI responses.

AI uses RAG to find answers. It reads a few pages and summarizes the best one.

Make your page easy for AI to read.

Follow these steps:

• Lead with the answer. Put a BLUF block at the top.
• Use clean HTML. Use article and section tags.
• Use tables for data. AI cites tables 47% more often.
• Update robots.txt. Allow GPTBot and PerplexityBot.
• Add JSON-LD schema to your head section.

SEO targets ranks. GEO targets citations.

GEO steps help your SEO too.

These changes take a few hours per site.

Source: https://dev.to/digital-abetka/geo-in-2026-optimize-your-site-for-chatgpt-perplexity-35f3