𝗧𝗛𝗘 𝗕𝗜𝗟𝗟𝗜𝗢𝗡 𝗗𝗢𝗟𝗟𝗔𝗥 𝗣𝗜𝗩𝗢𝗧
They spent years building a video game. Nobody played it.
The game failed. The company faced bankruptcy. Millions of dollars vanished.
The team used a custom internal chat tool to coordinate. They liked the tool more than the game. They killed the game. They polished the chat tool.
They launched Slack. It grew instantly. Salesforce bought it for 27 billion dollars.
💡 𝗧𝗵𝗲 𝗚𝘆𝗮𝗮𝗻𝗦𝗲𝘁𝘂 𝗜𝗻𝘀𝗶𝗴𝗵𝘁: Focus on the tool that solves your own problem. What is your hidden asset?