𝗧𝗛𝗘 𝗙𝗔𝗜𝗟𝗘𝗗 𝗚𝗔𝗠𝗘
Stewart Butterfield built a video game.
The game failed. Users stayed away. Millions of dollars vanished.
The team used a private chat tool to work. They hated email. They loved the tool. They killed the game. They sold the tool.
Slack became the standard for business communication. It sold for 27 billion dollars.
💡 𝗧𝗵𝗲 𝗚𝘆𝗮𝗮𝗻𝗦𝗲𝘁𝘂 𝗜𝗻𝘀𝗶𝗴𝗵𝘁: Value often hides in the tools you build to solve your own problems. What tool in your business is actually your product?