𝗧𝗛𝗘 𝗣𝗜𝗭𝗭𝗔 𝗧𝗔𝗫
Two founders had a failing startup. They needed $30,000 to keep the lights on. They had no investors. They had no customers. They had only a box of cereal. They designed a cereal box called Obama O's. They sold the boxes to fund their living costs. The cash saved the company. That company is now Airbnb. They did not wait for a miracle. They created their own capital.
💡 𝗧𝗵𝗲 𝗚𝘆𝗮𝗮𝗻𝗦𝗲𝘁𝘂 𝗜𝗻𝘀𝗶𝗴𝗵𝘁: Cash flow is the only reality in a startup. What is your plan when the money runs out?