𝗧𝗛𝗘 𝗙𝗔𝗜𝗟𝗨𝗥𝗘 𝗧𝗛𝗔𝗧 𝗪𝗜𝗡𝗦
A failed video game created a billion dollar tool.
Stewart Butterfield built Glitch. The game flopped. Users disappeared. The company lost millions.
The team ignored the game. They focused on their internal chat system. They stripped the game code away. They polished the messenger.
Slack launched in 2013. It replaced email for teams. It sold for 27 billion dollars.
💡 𝗧𝗵𝗲 𝗚𝘆𝗮𝗮𝗻𝗦𝗲𝘁𝘂 𝗜𝗻𝘀𝗶𝗴𝗵𝘁: Your waste is often your wealth. What are you ignoring in your business?