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AI bots now drive half of your web traffic. Old SEO is dead. Keywords are not enough. You need structured data.
Here is how you prepare your site:
Use JSON-LD. AI reads schema.org first. It tells bots about your company, articles, and FAQs. This puts you in AI answers.
Add an llms.txt file. This is the new standard. It tells AI what to read. It protects your private data.
Use IndexNow. Do not wait for bots to find you. Push your updates to search engines. Your content indexes in minutes.
Track real user vitals. Laptop tests are fake. Sample 10% of real users. Send data to CloudWatch. Fix slow pages based on real facts.
Skip heavy SSR tools. Do not use Puppeteer for meta tags. It slows down your build. Use a simple script to patch HTML files.
Structured data is the new meta description. If AI cannot parse your site, you do not exist.