𝗧𝗛𝗘 𝗕𝗜𝗟𝗟𝗜𝗢𝗡 𝗗𝗢𝗟𝗟𝗔𝗥 𝗠𝗜𝗦𝗧𝗔𝗞𝗘
Stewart Butterfield spent years building a video game called Glitch.
The game failed. Users hated it. The company went broke.
The team used a private chat tool to collaborate during development. They realized the tool solved a real problem.
They scrapped the game. They launched Slack. It hit a billion dollar valuation.
💡 𝗧𝗵𝗲 𝗚𝘆𝗮𝗮𝗻𝗦𝗲𝘁𝘂 𝗜𝗻𝘀𝗶𝗴𝗵𝘁: Focus on the solution people actually use. What is your hidden asset?