𝗔𝗜𝗥𝗕𝗡𝗕: 𝗧𝗛𝗘 𝗖𝗘𝗥𝗘𝗔𝗟 𝗦𝗧𝗥𝗔𝗧𝗘𝗚𝗬
They had $40 left in the bank. Three years of work produced zero profit. Investors ignored their emails. The founders faced certain bankruptcy. They needed cash immediately. They bought massive amounts of cereal. They designed custom boxes for political elections. They sold the boxes for $40 each. They earned $30,000 from cereal sales. This cash kept the company alive. Today Airbnb dominates the global travel market. They survived the desert to build an empire.
💡 𝗧𝗵𝗲 𝗚𝘆𝗮𝗮𝗻𝗦𝗲𝘁𝘂 𝗜𝗻𝘀𝗶𝗴𝗵𝘁: Cash flow is more important than your original business model. Will you do what is necessary to survive?