𝗡𝗼𝗯𝗼𝗱𝘆 𝗖𝗹𝗶𝗰𝗸𝘀 𝗬𝗼𝘂𝗿 𝗦𝗵𝗮𝗿𝗲 𝗕𝘂𝘁𝘁𝗼𝗻𝘀
You spend hours writing content. You optimize your code. You design a great user experience.
Then you add social share buttons. You think users will share your work.
The truth is different. Nobody clicks those buttons.
Developers often add these buttons to blogs and product pages. We use third-party scripts for Facebook, X, and LinkedIn. We assume they work because we see them everywhere.
Data shows a different story. Click rates on these buttons often stay below 1%.
This is a problem for developers. You waste time building these features. You add unnecessary code. You slow down your website performance. You build things with no return on investment.
Why do people not use them?
People share content organically. They copy a URL. They paste it into a chat or an email. They put it directly into a social media post. They do this because the content is good. They do not need a button to do it.
Stop building features that nobody uses. Focus on speed and content quality instead.
Source: https://dev.to/kelvin_kariuki_20f4bec616/developer-take-on-nobody-clicks-your-share-buttons-43jc