𝗪𝗵𝘆 𝗜 𝗮𝗺 𝗕𝗲𝘁𝘁𝗶𝗻𝗴 𝗼𝗻 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿𝗶𝗲𝘀 𝗼𝘃𝗲𝗿 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗜
Google AI Overviews answer many queries without a click.
If you search for the best AI video tools, Google gives you a list right on the search page. You do not need to click a website. This makes my three new sites look redundant: Top AI Tools, Find Games Like, and Open Alternative To.
I launched these sites on April 23, 2026. My total monthly cost is $25.
I have a specific bet. By October 2026, at least one site must get 200 organic clicks per month for two months straight. If this does not happen, I will post my failure publicly with screenshots.
Google AI is good at lists. It is bad at three things:
- Attribute filtering: AI gives prose. My sites use structured data. You can filter for tools that work offline or have a mobile app.
- Negative space: AI focuses on what a tool does. My sites use Claude to find out who should avoid a tool.
- Freshness: AI relies on old web mentions. My sites pull GitHub data weekly to show if a tool is still active.
I am also targeting the second step of research.
Step 1: User searches "Notion alternatives" and reads the AI Overview. Step 2: User searches "Appflowy vs Anytype performance" to make a choice.
Step 2 is where directories win. People want a verdict and a comparison, not just a list.
I am running this experiment with three narrow sites instead of one big site. This helps me test different types of user intent at the same time.
If I see high impressions but zero clicks by month three, I will pivot. That means Google is taking my data but not sending me users.
I will share the results in October 2026, whether they are good or bad.