𝗧𝗛𝗘 𝗙𝗔𝗜𝗟𝗨𝗥𝗘 𝗧𝗛𝗔𝗧 𝗪𝗢𝗡
Stewart Butterfield spent years building a game.
The game failed. No one played Glitch. He fired his team.
The team used a custom chat tool to work. It worked. He stopped the game. He polished the tool.
Slack launched in 2013. Salesforce bought it for $27.7 billion.
💡 𝗧𝗵𝗲 𝗚𝘆𝗮𝗮𝗻𝗦𝗲𝘁𝘂 𝗜𝗻𝘀𝗶𝗴𝗵𝘁: Your byproduct is often your real product. What are you ignoring in your process?