𝗧𝗛𝗘 𝗨𝗦𝗘𝗟𝗘𝗦𝗦 𝗚𝗔𝗠𝗘

Stewart Butterfield spent years building a game called Glitch.

The game failed. Nobody played it. The company faced bankruptcy.

The team used a custom internal chat tool to communicate. They liked the tool more than the game. They scrapped the game. They polished the tool.

This tool became Slack. Salesforce bought it for $27.7 billion.

💡 𝗧𝗵𝗲 𝗚𝘆𝗮𝗮𝗻𝗦𝗲𝘁𝘂 𝗜𝗻𝘀𝗶𝗴𝗵𝘁: Your waste is often your real product. What are you ignoring in your business?